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Certona/hybris Personalization Integration


Certona’s 1:1 real-time personalization combines real-time context with unmatched customer profiling and dynamic merchandising, enabling you to deliver individualized product recommendations, content and offers that deeply engage customers and enhance experiences to match your business goals, while delighting consumers as they engage with your brand.
  • Create the Ultimate Customer Experience
  • Real-time Profile and Targeting
  • Continuous Profiling
  • Unlimited Online and Offline Data
  • Dynamic Merchandising
  • Personalize and Target all Assets:
    • Products
    • Imagery
    • Hero Shots
    • Videos
    • Ratings and Reviews
    • Promotional Offers
  • Flexible business tools
  • Incorporate merchandising rules
  • Curate personalization strategies
    • Apply segmentation
    • Customize offers and promotions
  • Dedicated Account Support, Analysis and Optimization
  • Omnichannel Enabled Platform
    • Web
    • Email
    • Mobile
    • In Store
    • Contact Center
Partner Information
Delivering personalized customer experiences for the world’s most popular brands, Certona is the leader for true omnichannel personalization. Trusted by more than 550 top ecommerce sites, Certona’s real-time personalization platform increases engagement and conversions by leveraging one-to-one behavioral profiling, Big Data insights, and predictive analytics to serve up individualized content, promotional and product recommendations across all customer touch points. Combined with a flexible business rules engine, marketers can harness the power of real-time behavioral profiling while maintaining control over their recommendation and personalization strategies.
Personalize Anytime, Anywhere.