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PC and Console Gaming: The End of the DVD

This 2012 study results from online polls of more than 500 U.S. adults over the age of 18 who have purchased PC/Mac or console games or gaming content in the past 12 months. The report presents the consumer perspective on digital game content helping gaming publishers and distributors guide their overall strategy and marketing decisions. It includes:

  • PC and console game buyers’ attitudes toward packaged and downloaded software
  • Spending patterns, payment drivers and channel preferences
  • Usage of free trials and free-to-play games and conversion rates