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Gigya Extension for hybris

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Create an immersive and completely engaging shopping experience with Gigya’s hybris extension. Gigya’s technology combines the core elements that power eCommerce - product awareness and discovery coupled with customer acquisition and loyalty - into a comprehensive set of features and services that are designed to keep customers engaged as well as increase shopping cart conversions on hybris websites.

Gigya works with more than 700 enterprises, including 50% of the comScore top 100 U.S. web properties, and reaches more than 1.5 billion users per month. Gigya’s Customer Identity Management Platform helps businesses build better customer relationships by turning unknown site visitors into known, loyal and engaged customers.

 
The Gigya extension provides two main Customer Identity Management packages:

  • Social Login: The Gigya extension can be used as an external authentication system, allowing users to sign up to your site using their social networks. Users can register and log in to your site with their social network identities and pre-verified user accounts, which the site will manage as conventional hybris user accounts.
  • Registration-as-a-Service (RaaS): RaaS is an end-to-end user management system package that offers a comprehensive cloud-based user registration service that supports social login. RaaS allows sites to maintain a single user database that combines social and traditional site authentication. Single Sign-On is a turnkey authentication solution that syncs user login states as users navigate from one of your web properties to another, or to a third party application that sits within your site. It integrates with Social Login and traditional registration systems, and is easy to implement and add new domains.

 
All features and user interfaces are fully configurable, require little time to install and can be controlled from the hybris Administration Panel.

Features

Customer Acquisition and Insights

  • Social Login: Acquire new customers and streamline shopping cart conversions by letting users register and checkout using an existing account from identity providers like Facebook, PayPal, and Google.
  • Customer Profiles: Quickly design and manage customer profile pages that allow customers to manage their profile and privacy settings and keep track of rewards.
  • Customer Insights: Gain deep knowledge of your customers – where they reside, what they like, how many friends they have – and use that information to define a more accurate target audience.
  • Brand Influencers: Identify your customers who are sharing products, driving referrals and have a large number of friends and followers.

 

Product Awareness

  • Product Share: Give customers a simple way to share your products to social networks like Facebook, Pinterest, and Twitter.
  • Shared Purchases: Initiate Gigya’s share plugin when customers purchase an item or add a product to their wishlist.
  • Auto-Sharing: Provide customers with the option to automatically publish custom actions such as making a purchase or posting a product review to their preferred social networks.
  • Refer-a-Friend: Allow customers to invite select friends through social networks or email.
  • Ask-a-Friend: Give customers the ability to ask a friend for product advice.
  • Suggest a Product: Let customers suggest products for a particular friend or group of friends with ease.

 

Social Engagement

  • Social Reviews: Empower users with the ability to post product ratings and reviews after authenticating with a social account or traditional website credentials.
  • Product Reactions: Give customers a unique way to react to your products by integrating clickable buttons such as “want it,” “must have” or “stylish,” into product pages.
  • Comments: Provide customers with a way to comment on content and products and easily share posted opinions to social networks.
  • Q & A: Include an area for questions and answers on product pages and notify your product experts when a question is asked.
  • Social Wish List: Help customers publish wishlist items to social networks and share with friends.

 

Product Discovery

  • Product Recommendations: Add product recommendations that include friend activity, purchased items and other meaningful actions to any of your product or content pages.
  • Trending Products: Feature products that are being shared, reviewed and purchased in real-time.
  • Popular Products: Highlight top rated or most purchased products on any page.
  • Signals: Analyze social activity and other forms of activity, such as page-views, purchases, and ad-clicks, and match the data to user demographics.
  • Products Your Friends Like: Let users discover which products and content their friends have shared, reviewed, purchased, added to a wishlist, etc.
  • Activity Stream: Display all relevant activity from product reactions to purchased items through a real-time activity feed.

 

Customer Loyalty

  • Referral Rewards: Reward customers with points, badges and higher levels when they complete actions that benefit your business – for example, a share or posted product review.
  • Customer Credits: Build a complete rewards system that enables customers to redeem earned rewards for prizes, discounts and more.
  • Special Offers: Notify customers about special offers and promotions that you are currently running.
  • Power Shoppers: Embed a leaderboard on any of your pages to feature your most active customers and encourage others to work their way to the top.
  • Trendsetters: Configure the leaderboard to put the spotlight on customers who contribute the most or bring in the most referral visits.
Partner Information
With Gigya’s technology, businesses increase registrations and identify customers across devices, consolidate data into rich customer profiles and provide better service, products and experiences by integrating data into marketing and service applications. Gigya’s platform was designed from the ground up for social identities, mobile devices, consumer privacy and modern marketing. Gigya provides developers with the APIs they need to easily build and maintain secure and scalable registration, authentication, profile management, data analytics and third-party integrations. More than 700 of the world’s leading businesses such as Fox, Forbes and Verizon rely on Gigya to build identity-driven relationships and to provide scalable, secure Customer Identity Management.
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