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Munich – 15 November 2011

hybris positioned as a leader in Magic Quadrant Report by leading analyst

hybris, a leading multichannel commerce software vendor, today announced that it has been included in the ‘Gartner Magic Quadrant for E-Commerce’ (dated 3 November 2011) as a Leader in this key industry market.

Following its acquisition of iCongo in the North American market in August 2011, expansion into Australia and Asia, hybris is now recognised as the leading best of breed e-commerce and multichannel vendor by industry commentators. In 2011, hybris has added new global customers, including leading B2B and B2C brands such as Nestlé, Ladbrokes, Three and Reckitt Benckiser.

Ariel Lüdi, CEO of hybris group, said; “We are pleased to see that we have been positioned as a Leader in the Magic Quadrant report for 2011, which we believe reflects our success in the global market. We are driving the success of multichannel commerce for global brands, helping them increase revenue in existing markets and helping them expand globally.”

According to the Gartner Magic Quadrant report: “Customers have become familiar with online shopping in the consumer space, and they desire equally strong online capabilities for their B2B purchases. E-commerce continues to gain visibility with sales and marketing professionals, CIOs, and other IT professionals as a way to improve sales operations, increase revenue, boost profilts, better engage new and prospective customers, and reduce staffing expenses.”

The Gartner report referenced in this press release is: Gartner, Inc. “Magic Quadrant for E-Commerce”, by Gene Alvarez, Praveen Sengar, Sharon A. Mertz, dated 3 November, 2011.
For a copy of the report please click here.

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