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Optimizing Customer Engagements with SAP Hybris Marketing Cloud and Facebook


With over a billion daily active users on average, Facebook is the most popular social network worldwide, and a natural platform to engage with your best customers and prospects. But how do you optimize your Facebook marketing spend, and how can SAP Hybris Marketing Cloud help? 
SAP S/4 HANA Marketing Cloud Marketing - Facebook

Take a look at the resources below to learn how you can use Facebook with SAP Hybris Marketing Cloud to:
  • Deliver more
    personalized, in-the-moment content to the right customers and prospects
  • Get more predictive
    on buyer needs and audience look-a-likes
  • Discover prospects
    faster than ever before through hyper targeting and segmentation
  • Close the gap
    between your market strategy and execution

Success Story: San Jose Sharks
Scoring big with smart ad targeting
The NHL hockey team used its own customer data to create Custom Audiences that reached people who were most likely to purchase its ticket packages for its regular season games, resulting in a 33X return on ad spend.
Videos Videos
Videos
Engage Better - The SAP and Facebook Partnership
SAP and Facebook are making marketing more personal than ever before.
Videos
hybris Marketing: Market to an audience of one hybris Marketing: Market to an audience of one
Solution Brief
SAP Hybris Marketing: Market to an audience of one
Hybris Marketing is a game changing marketing solution that enables individualized contextual marketing on an unlimited scale.
Market to an audience of one
Facebook Marketing Webcast Facebook Marketing Webcast
Webcast
Facebook Mktg: Optimizing Customer Engagements with SAP Hybris
Watch the ondemand version
Facebook Marketing Webcast