hybris: Omni-Channel Commerce Solutions for Telecommunications
Telecommunications companies are different from traditional retailers. Ever-changing combinations of devices and plans, together with numerous payment models, can make life complicated. Customers use a variety of physical and digital channels to research, compare, purchase and renew.
hybris helps telecommunications companies offer a personalized customer experience that drives higher ARPU, reduces churn rates, and saves costs, offering a single view of your customer across all channels and allowing you to target them better. The hybris commerce solution is the only one that incorporates world-class B2C as well as complex B2B functionality – so you can engage with corporate customers, too.
- Deepen customer relationships. Use the single, omni-channel view of the customer to provide more targeted and relevant engagement. Find untapped niches to drive profitability, and improve customer relationships to combat churn.
- Use telco-specific Product Content Management. hybris’ Product Content Management is ideal for omni-channel telcos. Create a product and service catalog that reduces the cost of maintaining rich content while increasing your ARPU and conversion rate.
- Get there fast. The hybris Telco Accelerator gets you up and running on hybris within a few months. Don’t waste money on a custom build.
- Grow your business. Take advantage of complex B2B functionality to reach a business audience. Extend to new markets through our multi-site and multi-brand infrastructure.
Having established ourselves at the top of the market, our next focus is to ensure that we can maintain our competitive edge with our customers. In order to do this, we need a commerce platform that could support our core business digitally, and also extend into other channels, customer touchpoints and product categories.Dominic Collins, Director of Digital, EE Read More