Whether buyers are individuals or corporations, they want quality customer service which is consistent online, in-store or through any of the growing number of retail channels.
Smart phones, mobile devices, internet TVs and other technologies have created seemingly countless touch points with which customers can access products in an instant, from any place, at any time.
- Read the full article – The agile response to consumer demand – as it appeared in The Times supplement.
- Have a look at the complete Cross-Channel Retailing Supplement.
- What are multichannel commerce solutions? Visit our dedicated page on the topic.
- Discover the hybris multichannel suite, from print, to online, to mobile and beyond.